![]() ![]() “So we put our efforts into the highest gear to make it work.” The team launched into overdrive, debuting the ability to blur backgrounds during calls in September 2020, followed by the more advanced filters and background effects that we now enjoy on our calls today. “The use of video conferencing exploded - and people needed more options to add more professional backgrounds to their calls,” says Dan Gunnarsson, who leads the team building the effects and video processing technology Meet uses. They began exploring ways to bring that same technology from mobile devices to other practical applications with video calls on the web. “When we started with video effects in 2018, we wanted to add fun and delight to one-to-one calls,” says Magnus Flodman, head of the Meet Media team in Stockholm. (Anyone else work from that light-filled coffee shop?) The effects are among a variety of new scenes and backgrounds in Meet planned for 2023, which include more holiday-themed and timely backdrops and filters - as well as some updated staples.
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